Xemex is a Swiss watch brand that was founded in 1996 by Ruedi Kulling. Kulling, who was a former designer for the Swatch Group, wanted to create a watch brand that combined Swiss precision with minimalist design.
Xemex watches are characterized by their clean, simple designs and high-quality construction. The brand's watches feature Swiss-made movements and are often made with high-quality materials such as stainless steel and sapphire crystal.
One of Xemex's most iconic watches is the Xemex Avenue, which was first introduced in 1998. The Avenue features a simple, rectangular case with rounded edges and a clean, uncluttered dial. The watch is available in a range of colors and finishes, and has become a favorite among collectors and enthusiasts for its minimalist design and high-quality construction.
In addition to the Avenue, Xemex has produced a range of other watches over the years, including the Xemex Piccadilly, a round watch with a simple, uncluttered dial, and the Xemex Offroad, a sporty watch with a rugged, masculine design.
Overall, Xemex watches are known for their minimalist designs, high-quality construction, and Swiss precision. The brand has developed a strong following among collectors and enthusiasts who appreciate the brand's dedication to quality and design.