Lanco Ref. 53010, Cal 2481, 1973

Lanco Ref. 53010 from 1973 combines a bold polished case with a white signed dial and the self-winding Cal. 2481. This men's Swiss watch has central time indications, a date display and an acrylic crystal, with a leather strap and strong 1970s case profile giving it a practical dress-casual character.

White signed dial and practical indications

The white dial has a clean, balanced arrangement, with the Lanco signature below 12 o'clock. Hour markers and central hands maintain a straightforward layout, accompanied by a date window. Hours, minutes and central seconds are the documented time indications. A tachymeter is also specified among its features. The original Lanco dial and its understated styling remain part of this example's identity.

Bold polished case and acrylic crystal

The case has a strong 1970s profile and a polished vintage finish, giving it more presence than the traditional slim dress-watch form described in the original context. The bold shape and practical proportions fit its dress-casual role while retaining a clear period character. An acrylic crystal is documented.

Cal. 2481 and the Swiss movement context

The Cal. 2481 is an automatic mechanical movement associated with the Tissot/SSIH movement family. Its documented caliber specifications are 21 jewels and 21,600 vibrations per hour, with hours, minutes, central seconds and date. Self-winding operation provides the everyday convenience of automatic mechanical watches, keeping hand winding from becoming a daily routine.

Lanco period design and leather fitting

Lanco is the Langendorf Watch Company name used for a Swiss brand whose range included dress, sports and diver-style watches. Its 1970s vintage watches often paired bolder cases with practical mechanical movements. Ref. 53010 expresses that design language through its polished case profile, signed dial and date display. A simple leather strap complements the case and dial, keeping the visual emphasis on the watch head. The strap color and factory provenance are not established.

Fully serviced mechanical condition

This used Lanco is fully serviced and supplied with a 12-month warranty. The Lanco dial is original; the originality of the remaining watch components and leather strap is not established. The waterproof designation is not a current water-resistance rating, and the tachymeter feature does not independently classify the watch as a chronograph.

Technical Details